Turn your brand or place into a walk people can feel.
We design walking-based experiences for brands, hotels, and destinations, shaped around real places and made for movement, presence, and connection. The work lives out in the world and in the Mindtrek app.
What we make
Most of our work takes shape as our signature Trek format inside the Mindtrek app. Some of it comes to life as a launch, an event, or a walk people take together. Either way, we design the whole thing, end to end, and we build what we design.
Walk more for your mind.
Why create with us
A lived brand experience
High-intention engagement
Cultural relevance in place
A story worth sharing
A reason to gather
A compounding asset
Who we love to work with
Mindtrek works best with partners whose world already touches movement, place, attention, hospitality, culture, or the outdoors.
audio brands
hospitality
How it works
We define the intention, route, audience, and partner fit, together.
Mindtrek composes and produces the experience. Light lift for your team.
Goes live where your people are: on-site, around an event, or in the app.
We help you carry it into your channels, community, ambassadors, and events.
Frequently asked questions
A guided walking experience for a real place, created with you. It can live on-site, around an event or campaign, and in the Mindtrek app. It turns what your brand stands for into a real walk people choose to take, not an ad they scroll past.
Clearly present, never intrusive. You're credited in the experience itself, your launch assets, and your access codes. The walk stays editorial: no ad breaks, no product pitch, no interruption. A brand someone chooses to walk with is more memorable than one they skip.
Where your people already are, and through Mindtrek. On-site at your hotel or destination, around your events, ambassadors, and community, and in the Mindtrek app when it fits. The strongest launches combine more than one.
Usually a few weeks from intention to launch. We lead the writing, composition, and production. You're in at the start to shape the intention, audience, route, and fit, then again before launch for credit and activation. Light touch in between.
Yes. We can bring in a relevant expert, guide, artist, teacher, or local voice to co-create or voice the experience. The right voice adds depth, trust, and a stronger connection to the place.
Absolutely, and you don't have to. That's the range. At its lightest, the experience lives in the Mindtrek app and earns its own reach: people can find it, take it anywhere, and share it, with no heavy lift from you. From there it scales up as far as you want, into a launch moment, an event, an ambassador walk, a product drop, or a seasonal challenge your community moves through together. A campaign or challenge is often the strongest way to activate the audience you're making this for. We help you find the right level.
Walks worth taking, in your inbox.
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